Today is Small Business Saturday It’s a national event bringing millions of Americans out to shop for holiday gifts at their favorite small businesses, to explore friendly, creative local shops and to support the local economy.
Get out and Shop Local, buy from family and friends, Pop Up Shops and privately owned businesses in your state. Don’t forget about the Kids! There are several children who own businesses, such as my Nola KidPreneurs! Let’s get out and support these businesses and keep the dollars flowing through our community!
Small Business Saturday draws tourists and locals to come out in a show of support for the stretches of shops and restaurants throughout New Orleans’ neighborhoods. This year marks the 10th anniversary of this tradition.
It’s hard to believe it’s been 10 years since American Express exploded their promotion for supporting small businesses with Small Business Saturday-a day nationally reserved (and observed) for shopping at said small businesses. While Black Friday consists of mega-shopping events at big box stores and Cyber Monday unlocks the e-commerce floodgates, Small Business Saturday brings holiday shopping back to its roots. The camaraderie of strolling down the street, streaming in and out of local shops, is nostalgic and has a feel-good appeal. According to last year’s survey, American Express boasts “record high spending of an estimated $17.8 billion on Small Business Saturday” in 2019. When it comes to Small Business Saturday in New Orleans, it is facilitated by New Orleans’ independent business alliance StayLocal. On November 30th, independent businesses citywide add festive atmospheres and special holiday deals to the expert service, hand-selected goods, and local flavor that retailers offer throughout the year.