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AT&T and Urban League of Louisiana Launch Cohort II of Scale Up to Support NOLA East Women and Minority-Owned Businesses

WHO/WHAT: AT&T* and the Urban League of Louisiana welcome media to join us for the kick-off of Cohort II of the Scale Up program, supporting minority and women owned businesses for growth within the New Orleans East community. AT&T will serve as the sponsor of Cohort II of ULLA Scale-Up program

WHEN/WHERE: Thursday, September 12, 2019
11:45 am
AT&T Gentilly,
4221 Old Gentilly Rd.
New Orleans, La 70126

WHO:
Michael Ruffin, Regional Director AT&T Louisiana
Judy Reese Morse, President and CEO, Urban League of Louisiana
Klassi Duncan, Director, Center for Entrepreneurship and Innovation, Urban League of Louisiana

INVESTING IN NEW ORLEANS: Supporting small business owners and entrprenuers reflects a key aspect of the Believe New Orleans campaign recently launched by AT&T. Through Believe New OrleansSM, the men and women of AT&T in New Orleans are working with community leaders and organizations to impact New Orleans, as we support residents who are pursuing greater opportunities.

About AT&T Communications We help family, friends and neighbors connect in meaningful ways every day. From the first phone call 140+ years ago to mobile video streaming, we innovate to improve lives. We have the nation’s fastest wireless network.* And according to America’s biggest test, we have the nation’s best wireless network.***

We’re building FirstNet just for first responders and creating next-generation mobile 5G. With DIRECTV, DIRECTV NOW and WatchTV, we deliver entertainment people love to talk about. Our smart, highly secure solutions serve nearly 3 million global businesses – nearly all of the Fortune 1000. And worldwide, our spirit of service drives employees to give back to their communities. AT&T Communications is part of AT&T Inc. (NYSE:T). Learn more at att.com/CommunicationsNews.

AT&T products and services are provided or offered by subsidiaries and affiliates of AT&T Inc. under the AT&T brand and not by AT&T Inc. Additional information about AT&T products and services is available at about.att.com. Follow our news on Twitter at @ATT, on Facebook at facebook.com/att and on YouTube at youtube.com/att.

© 2019 AT&T Intellectual Property. All rights reserved. AT&T, the Globe logo and other marks are trademarks and service marks of AT&T Intellectual Property and/or AT&T affiliated companies. All other marks contained herein are the property of their respective owners.

**Based on analysis by Ookla® of Speedtest Intelligence® data average download speeds for Q1 2019. ***According to America’s biggest test as announced by Global Wireless Solutions last fall.
About Urban League of Louisiana (ULLA):
Celebrating over 80 years of service, the Urban League of Louisiana works to enable African-Americans and other communities seeking equity to secure economic self-reliance, parity and civil rights. Programs of the Urban League’s three Centers of Excellence are focused in the areas of education and youth development, workforce and economic development and public policy and advocacy. For more information on the Urban League, visit us online at http://www.urbanleaguela.org and/or follow us on Facebook and Twitter (@urbanleaguela). In 2001, the Urban League of Louisiana opened the Women’s Business Resource Center (WBRC) to facilitate small business development, provide business consulting, educational training and other resources to assist aspiring and existing entrepreneurs. The Contractor Resource Center was launched in 2014 to increase the organization’s capacity to serve commercial contractors. The Women’s Business Resource Center and the Contractor Resource Center assist over 1,000 entrepreneurs annually.

Urban League of Louisiana, 4640 S. Carrollton Ave., Suite 210, New Orleans, LA 70119

Source: Urban League

A native of New Orleans, who left her beloved New Orleans to spend twenty years of living in the land of Minnesota Not So Nice. Minnesota was full of opportunities but would learn that the soul of the state and the people who made it was just as icy cold as the temperatures. After the years and my 40th birthday flew by, I decided it was time to pack up my youngest child and come back to my roots, my birthplace the city that not only birthed me but gave me life. I would not be who I am without my New Orleans beginnings. I am all things that would challenge the belief of growing up in New Orleans. I was a 16yr old teen mother of a premature baby born with a severe medical disability. And only With the help of my mother, was it possible for me to BE! I was able to endure and survive the obstacles laid before my child and me. In a city that was built by my family, but did not allow for us to reap the benefits I overcame. Charity Hospital was my second home — a building filled with miracle workers who made it possible for my daughter to have life. I have lived a life of rainy days with peeks of sunshine, that are my children, including those not of my womb. I'm the proud mother of three and a grandmother of three. My dream was to live the life of the nursery rhyme of ”The Old Lady Who lived in a shoe,” and for the most part, I did. I cared for several children over the years as a special needs foster parent. I would learn that my love was not enough for some children, but I loved them through their pain. I'm not sure if I ever had a case of true love or came close to what love looks like on television, but I had my share of men and the mirage of love. I survived two abusive marriages. Though I longed to return to New Orleans on a daily bases, I must admit my move was one of the best decisions made for me. I am a college graduate; I was a successful entrepreneur. I coowned a soul food restaurant and catering company in Minnesota for 12 years. I developed the talent of creating custom cakes after the murder of my beloved cousin Melvin Paul. He survived Katrina only to go to Minneapolis six months later to be murdered over a parking spot dispute. But with the challenge of creating a simple wedding cake, I was able to find healing. I created the House of Cakes in honor of him. Minnesota life had me pretty materialistic. I worked to the point I do not remember much, but work and handing my children love money. I thought by having the big house on the hill, a husband, having a family, the ultimate provider and being involved in all things that matter, plus having the funds to match would cure me of what I was told was a generational curse of lack of everything from money, love to even self-love. But for the most part, that life poisoned my heart and soul. I was blinded by visions fed to me by the media. I was told I wasn't anything unless I was better than the Jones's. I lived being ok with a broken, bleeding heart. Life like this did not exist in my family while living in New Orleans from what I viewed with my eyes and soul. We may not have had all the things I acquired over the years, but we were happy, we were together. Family outside of New Orleans wasn't family anymore. We lived separate lives and had awkward moments when we bumped into each other in public. I hated living in Minnesota even though life their helped me in so many ways. I felt deep down the only way to repair it was to get back to my roots, my soul, my home, myself, my New Orleans. I'm here, and I love it. Even being in the so-called Blighted Area of New Orleans and not having all the financial and material security, I'm happy. I am determined that She, yes, New Orleans is a woman is just like me; together, we will overcome and will rise from all that tried to kill our spirit. Nothing like starting from the bottom and making your way back up!. I just know in my heart that New Orleans will provide for me. There's a bank account with funds in it owed to me by way of back pay for my ancestors. And I will receive my inheritance, and I will continue the traditions and customs of the old to keep the heartbeat of New Orleans beating. I'm down in the boot, living the life that feels right to me awaiting my destiny...

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